Fionca

fionca (bow in arabic)
fionca is a young furniture brand. The brand is so special since it's promoting refurbishment, which is not a well known idea in Egypt.

The name was chosen as the fionca (bow) is a very simple thing to be made by everyone, so as the brand is promoting refurbishment to be done by everyone.

In my logo, I created a very simplified shape of the bow, where the bow in the "f" and "i" letter created a cube out of the black and white space.
I left the rest of the word really simple to avoid distraction from the first part.